Book Description
A concise overview of the TQM topic including its history. This
text places quality as a major management concern, describing how
to develop a positive Total Quality Management company culture.
The text sets out the main concepts of total quality management
and traditional quality control and analyses the costs of quality
(eg presentation, appraisal, international failure, external
failure and lost opportunities).
Features and Benefits
The book puts the issue of quality squarely in the management
court and highlights the importance of developing
policies,structures and systems to make quality the fundamental
business principle.
The central idea and message of the book addresses the issue of
the cost of quality.
The messages of the major writers in TQM are presented and case
studies illustrate the applications of principles.
Synopsis
Building on the strength of the first edition of The Essence of
Total Quality Management, this edition continues to provide the
reader with an overview of the Total Quality Management topic,
including the history of Total Quality Management and its core
principles and founding gurus. Illustrated case studies of large
and small companies show how Total Quality Management works in
reality.The text is an invaluable reference source for managers on
short courses; for MBA and other students who wish to learn the
heart of the subject without academic jargon.This new edition
features:-New case studies, including small business examples-More
international illustrations-An update on books and significant
research on Total Quality Management-A chapter on evaluating Total
Quality ManagementThe basic tools and techniques of Total Quality
Management programmes are presented in an enlarged chapter.John
Bank is a Lecturer in Quality Management at the Cranfield School
of Management.
From the Back Cover
Building on the strength of the first edition of The Essence of
Total Quality Management, this edition continues to provide the
reader with an overview of the Total Quality Management topic,
including the history of Total Quality Management and its core
principles and founding gurus. Illustrated case studies of large
and small companies show how Total Quality Management works in
reality.
The text is an invaluable reference source for managers on short
courses; for MBA and other students who wish to learn the heart of
the subject without academic jargon.
This new edition features-
-New case studies, including small business examples
-More international illustrations
-An update on books and significant research on Total Quality
Management
-A chapter on evaluating Total Quality Management
The basic tools and techniques of Total Quality Management
programmes are presented in an enlarged chapter.
John Bank is a Lecturer in Quality Management at the Cranfield
School of Management.
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